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Sugar Factory American Brasserie - Theatre Box, San Diego, CA
Sugar Factory American Brasserie - Theatre Box, San Diego, CA
Sugar Factory American Brasserie - Theatre Box, San Diego, CA
Sugar Factory American Brasserie - Theatre Box, San Diego, CA
Sugar Factory American Brasserie - Theatre Box, San Diego, CA
This restaurant now offers Takeout

This restaurant now offers Takeout

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Sugar Factory American Brasserie - Theatre Box

3.3
3.3
2469 Reviews
$31 to $50
American
Sugar Factory is known the world over for its celebrity-endorsed Couture Pops, which have turned sweets into the latest designer accessory. We now have locations in some of the world’s most cosmopolitan cities, including Las Vegas, New York City, Bahrain, Chicago, Miami, Dubai, Orlando and Manila. Iconic superstars including Kylie Jenner, Kendall Jenner, Britney Spears, Drake, Nicole Scherzinger, Kim Kardashian, Eva Longoria and Rupert Grint are just a few of the celebrities who have either endorsed or have been spotted with the sparkly lollipops. Sugar Factory’s loyal celebrity following has received widespread media attention from People Magazine, the Daily Mail, US Weekly, Entertainment Tonight, Extra and more.

Permanently Closed

This restaurant is permanently closed.

Order delivery or takeout

Additional information

  • Dining style
    Casual Dining
  • Cuisines
    American, Dessert, Bar / Lounge / Bottle Service
  • Hours of operation
    Mon, Tue 4:00 pm–10:00 pm Sat 11:00 am–12:00 am Sun 10:00 am–10:00 pm Brunch Thu 12:00 pm–10:30 pm Dinner Fri 12:00 pm–11:00 pm
  • Phone number
    (619) 344-0678
  • Payment options
    AMEX, Discover, Mastercard, Visa
  • Dress code
    Business Casual
  • Neighborhood
    Downtown
  • Parking details
    Street Parking
  • Additional
    Bar/Lounge, Beer, Cocktails, Delivery, Full Bar, Gluten-free Options, Late Night, Non-Smoking, Patio/Outdoor Dining, Takeout, Weekend Brunch, Wheelchair Access, Wine

What 2,469 people are saying

Overall ratings and reviews

3.3
3.3 based on recent ratings
  • 3.4Food
  • 3.2Service
  • 3.5Ambience
  • 2.9Value

NoiseEnergetic

2,475 Reviews
  1. Butterfly

    Los Angeles

    7 reviews

    3.0

    7 reviews

    Dined on December 4, 2022

    overall3food5service5ambience4
    The San Diego location didn’t measure up like our Las Vegas experience our server on the other was excellent.

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  2. OpenTable Diner

    Los Angeles

    19 reviews

    vip
    5.0

    19 reviews

    Dined on December 3, 2022

    overall5food5service5ambience5
    It was amazing!!

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  3. RochelleH

    San Diego

    1 review

    2.0

    1 review

    Dined on November 27, 2022

    overall2food5service1ambience5
    The food was amazing, however, the service was the worst I’ve ever had. Our service from our waitress was horrible and for the money she should not be working here.

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  4. OpenTable Diner

    San Diego

    1 review

    1.0

    1 review

    Dined on November 20, 2022

    overall1food5service1ambience3
    First waiter was rude and helpless

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  5. Sunshine

    San Diego

    1 review

    5.0

    1 review

    Dined on November 20, 2022

    overall5food5service5ambience5
    Service was great, Mike provided great customer service

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  6. OpenTable Diner

    Los Angeles

    2 reviews

    vip
    3.0

    2 reviews

    Dined on November 12, 2022

    overall3food2service2ambience5
    Ordered a $50 drink. Took a few sips and it completely froze due to way too much dry ice. Made the drink undrinkable. Manager said. Yep. That’s what happens.

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  7. OpenTable Diner

    Orange County

    1 review

    5.0

    1 review

    Dined on October 29, 2022

    overall5food4service4ambience5
    Food was good, service was good, drinks are a bit expensive but worth trying.

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  8. OpenTable Diner

    San Diego

    4 reviews

    1.0

    4 reviews

    Dined on October 29, 2022

    overall1food2service2ambience1
    It was our first time being there. Relative to the price and the experience, it was not worth it. The location was next to and shared space with a bar/restaurant. The food was way over priced. The decor was off celebrities enjoying the experience but in no way was it at the San Diego location. The service was basic. Nothing special to acknowledge. No one asked if we were there for any special reasons. Overall my wife and I were extremely disappointed with our experience.

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  9. RJDemman

    Las Vegas

    54 reviews

    vip
    3.0

    54 reviews

    Dined on October 23, 2022

    overall3food2service3ambience2
    It just doesn't have the same flair as it did. There is just no vibe during the day. Not sure what it is like at night. And maybe it's just San Deigo. Time to reinvent the image and freshen up the product and image. Pictures and feel are just dated. Better suited for little kids. No brunch buffet is as the prices for the regular menu aren't that great for what you receive and the service levels.

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  10. OpenTable Diner

    San Diego

    1 review

    5.0

    1 review

    Dined on October 23, 2022

    overall5food5service5ambience5
    Went for my birthday great experience only recommendation would be better planning on nachos and toppings. Thank you

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  11. Kelly

    Cincinnati

    1 review

    2.0

    1 review

    Dined on October 22, 2022

    overall2food2service3ambience2
    The experience itself was just okay. Food was not good for the price. Flies were everywhere in the restaurant and our order was messed up. We went for the experience, I do not think we will return. I expected better food than what we received.

    1 person found this helpful

  12. OpenTable Diner

    San Diego

    1 review

    2.0

    1 review

    Dined on October 15, 2022

    overall2food2service2ambience2
    Birthday… and that was a best part, they made sure the birthday girl got a sash and tiara.

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  13. Matt

    San Diego

    5 reviews

    2.0

    5 reviews

    Dined on October 11, 2022

    overall2food3service1ambience3
    We came here to celebrate my daughters birthday. They seemed very understaffed and overwhelmed. Place was mostly empty with only a few people working. The poor servers were trying their best to keep up with everything, but could’ve used a lot of help. Overall, it was fine, but for the price I would not eat here again.

    1 person found this helpful

  14. MichaelS

    San Diego

    1 review

    3.0

    1 review

    Dined on October 11, 2022

    overall3food3service4ambience3
    Completely over priced. They seem short staffed. The waiter did his best tho.

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  15. Jenn3

    San Diego

    1 review

    2.0

    1 review

    Dined on October 10, 2022

    overall2food2service2ambience1
    not sure what the hype is about, drinks and desserts are all good and what people come for. Food is very basic and overpriced.

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  16. Apple

    Jackson Hole

    1 review

    1.0

    1 review

    Dined on October 9, 2022

    overall1food2service1ambience2
    I made a reservation for a theatre box, however when we got to the podium, they didn't say we didn't have a reservation or they couldn't find our reservation. We said we'll be back when the rest of our party arrived. At that point, they should've made a reservation since I said I had a reservation. When we returned, about 15 mins later, that's the time that she said that we did NOT have a reservation. but we did. So what happened to our reservation? Were they looking at the right day/time? I don't know. That should've been a good clue right off the bat. Fortunately, they were able to accommodate our party but NO theater box as we have reserved for my son's birthday. Then our waitress kept getting our order wrong, some of the items we ordered never arrived. It seemed like she was confused or she had too many things on her mind that she wasn't paying attention to our orders. It was very disappointing and we wish we had a better experience. Needless to say, this would be our last trip to this restaurant, NEVER again!!!! CANT recommend this place.

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  17. OpenTable Diner

    Exclusive

    3 reviews

    vip
    1.0

    3 reviews

    Dined on October 4, 2022

    overall1food1service1ambience3
    Service was terrible. We didn’t receive food we ordered and what we did receive was wrong. I had to wait 20 minutes for them to remake my food while all the other guests were finished eating. Drinks are way over priced at 39 dollars!! They no longer have the cute candy store so not much to do there for kids.

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  18. TanyaM

    San Diego

    4 reviews

    vip
    3.0

    4 reviews

    Dined on October 2, 2022

    overall3food3service2ambience4
    The experience was super fun, the food was ok and it looked good but didn’t taste great. Service was slow. Bathrooms were Messy and not clean.

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  19. Andre

    Washington DC

    2 reviews

    2.0

    2 reviews

    Dined on October 2, 2022

    overall2food2service3ambience2
    Overpriced, underwhelming. The fixtures and tables seemed abused and dirty. Plastic cups for water and a mandatory 20% service fee with a space for “extra tip” seemed ridiculous. All in all, it felt like an all flash no substance experience.

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  20. JessieO

    San Diego

    1 review

    2.0

    1 review

    Dined on October 2, 2022

    overall2food1service2ambience3
    Chicken and waffles is my fav. Instead i got tenders and waffles. Wasnt asked if i wanted that substitute or to change my plate. Asked a candle for daughters shake and they took it back for 20+ mins. Sons milkshake wasnt brought out until 30 mins. Ordered french fries for his burger, was given jalapeno brekfast hash. And when they did bring out fries, they were stale.

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  21. QualityOverPrice

    San Diego

    1 review

    1.0

    1 review

    Dined on October 1, 2022

    overall1food2service1ambience2
    The server barely checked on us. The food was undercooked and overpriced. Fries were cold when I received them. Server never asked if we needed refills or anything. And the server definitely didn’t deserve the 45$ tip you guys automatically added to our bill. He deserved no tip. Not happy with the experience.

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  22. March03212010

    San Diego

    1 review

    1.0

    1 review

    Dined on September 25, 2022

    overall1food1service1ambience1
    Worst service ever, my daughters sweet 16 was ruined due to lack of customer service communication and sugar factory accountability. We made a reservation for party if 20 in which they couldn’t find even with the reservation number and confirmation email. 3 meals weren’t giving to us nor was we advised the menu had be changed, we where charged for an additional 3 meals we did not order. We where given attitudes when we complained. We wasted over 860.00 I will never step foot in this establishment again. No child should leave crying because of staff lack of understanding. Groups that came after our group where served before ours. The Childress ( ages 2-6) food was brought out 10 minutes apart, 2 of the 8 drinks purchased was incorrect an not made correct after telling the 1 server our table had for 20 guest, plus we was still charged. Not once where old dishes removed or drinks refilled even offered. We have never I mean never in life experience such poor service.

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  23. AlexisC

    San Diego

    1 review

    2.0

    1 review

    Dined on September 25, 2022

    overall2food2service1ambience1
    Im all about first impression, this sugar factory did not do so good. I wanted to upgrade my reservation to 13 people instead of 10, so it says to call if it’s more than 10 people so I did. No one picked up the phone I called numerous times, I couldn’t even leave a voicemail. I got there an hour early just to see if I could upgrade, I spoke with a women outside that was extremely rude. She didn’t want to answer any questions she basically just blew me off and kept saying no. I tried to tell her about there phone situation she gave me no response and would barley even look at me. It was bad customer service over all. Once we were finally seated everything started to be okay we had an amazing waiter his name was Kenny. He went above and beyond for us he made our night. I’ve been to other sugar factories and didn’t understand why they were only playing Spanish music at this one ? I like Spanish music it just through me off cause that’s all that was being played. The only time you heard a different genre was when it was someone’s bday and they got to play a a little snippet of a song. There were a lot of different ethnicities in there and at my table it would’ve been nice to hear different types of music other than just Spanish. As a black women I didn’t feel wanted there tbh there was no diversity.I most definitely will not return back here. The place, the vibe, some of the workers, the atmosphere was very uncomfortable no one showed any effort except our waiter Kenny.

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  24. OpenTable Diner

    Las Vegas

    3 reviews

    2.0

    3 reviews

    Dined on September 18, 2022

    overall2food2service4ambience2
    The staff was friendly and welcoming, which was probably the only highlight of this visit. My wife and I went here on a whim before the Bad Bunny concert because we had never been and we wanted a little something to share before the show and this place looked extremely interesting. We split an entree (“Steak Melt”) and one of their goblets. The Steak Melt was a poor rendition of a Philly Cheese Steak and was over salted and mediocre at best. The goblet was definitely an experience but not worth ever getting again as the bottom portion of the drink freezes and you definitely don’t get your $46 worth. Considering the cost of everything here, you would expect it to be a little cleaner and more well kept. Their restrooms were disgusting, their floors were disgusting and sticky, they had trash in their booth seats and I had garnish on my starter plate upon arrival to the restaurant. At the end of the visit our total tab for a single entree and one goblet was $84. The value is definitely not there. Like I said though, it was an experience. I can honestly say once was enough for us. We definitely won’t be returning.

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  25. OpenTable Diner

    Richmond

    4 reviews

    5.0

    4 reviews

    Dined on September 18, 2022

    overall5food2service5ambience3
    Grand daughter 1st birthday

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  26. OpenTable Diner

    San Diego

    1 review

    5.0

    1 review

    Dined on September 17, 2022

    overall5food5service5ambience5
    Great place to spend my friends birthday !

    Is this helpful?

  27. OpenTable Diner

    Atlanta Metro

    2 reviews

    1.0

    2 reviews

    Dined on September 13, 2022

    overall1food1service1ambience1
    We were the first people to come in when it opened at 12. There was only 1 other table in the restaurant and it still took over and hour to get our food ordered and an hour and a half to get our food. Our food was cold when it came out and seemed like leftovers from the night before. Needless to say it was a disaster for a business meeting.

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  28. OpenTable Diner

    San Diego

    1 review

    3.0

    1 review

    Dined on September 13, 2022

    overall3food2service1ambience4
    The server was completely horrible and the food was not that great for that price at all

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  29. JuliaS

    San Diego

    1 review

    3.0

    1 review

    Dined on September 12, 2022

    overall3food2service2ambience3
    I'm not sure if it was because we were there for lunch or if they were in the middle of some transition but the service was slow and a bit chaotic. The tortilla chips were super stale and the chicken on my salad was super bland and dry. It looks like they were in the middle of doing some construction next door. Overall just seemed out of sorts. The menu selection was great and those of the staff we dealt with were nice but just not the higher end experience I've had at other locations

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  30. OpenTable Diner

    Los Angeles

    6 reviews

    5.0

    6 reviews

    Dined on September 11, 2022

    overall5food4service5ambience5
    Great experience food is better at the Las Vegas location but no complaints for anything else. More turnt up at this location (San Diego which we loved

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  31. OpenTable Diner

    San Diego

    1 review

    5.0

    1 review

    Dined on September 11, 2022

    overall5food5service5ambience5
    It was amAzing date for my love and me!!! Definitely will do it again. Food was amazing and so was the company and staff!!!

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  32. OpenTable Diner

    San Diego

    1 review

    2.0

    1 review

    Dined on September 10, 2022

    overall2food2service2ambience1
    It’s very expensive for what you get. Service is fair at best. Music is too loud. The pictures of the Kardashians and other celebrities at other Sugar Factories that are constantly playing on multiple televisions is obnoxious. I will never go back there unless it’s my kids birthday and they insist on it.

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  33. AshleyM

    New York Area

    1 review

    1.0

    1 review

    Dined on September 10, 2022

    overall1food1service1ambience3
    The 20.00 milkshakes were adorable. The food, was maybe the worst food I've had in years. The need to change their oil. All of the fried food was rancid. The buns were rock hard. We were one of three tables and it took WAY to long to get anything including our waters.

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  34. UnknownEater

    San Diego

    2 reviews

    1.0

    2 reviews

    Dined on September 5, 2022

    overall1food2service1ambience4
    We went on a Monday around 5pm for dessert in hopes of making reservations for an upcoming birthday dinner. The ambiance sold us off the bat, seemed like it was going to be a great choice. We ordered 4 milkshakes, 2 sundaes and a cheesecake. Each item came out one at a time in a time span of an hour and a half, so that wasn't fun. The last 2, we had to ask for and it was obviously rushed because they looked nothing like the pictures, just $20 ice cream in a cup. Mind you, there was about 4 other groups of 5 or less and plenty of servers so it wasn't a busy time but our waitress never came back after we ordered until we waved her down for the last 2 items. Needless to say, we didn't make that party reservation.

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  35. OpenTable Diner

    Los Angeles

    2 reviews

    1.0

    2 reviews

    Dined on September 5, 2022

    overall1food4service1ambience1
    Well where do I start. We were seat and it took 20 min for the waiter to great us. So it started off poorly. He took our drinks I order an old fashioned and when it returned it was a whiskey and coke with a lime. My friends drink was incorrect too. Waiter said they didn’t have any oranges but both our drinks requires. We ordered our food. I ordered 3 appetizers that we got fairly fast. Here was the issue they didn’t gives napkins or silverware. It was finger food not really a big deal except the napkins right but I’m a guy so for me I’m ok. But now we getting all the hamburgers and my sons pasta still nothing. So I go up and I saw where the service stations at so I go up and got the plates and napkins I didn’t see the silverware. So I went back now I’m upset. My moms salad hasn’t shown up. So I get up again and I talked to a manager and there was another one right there with him. I tell them the story and how I felt. And they where adamant to make things right. They even went out of there way to do the birthday presentation for my son even they I said it was not necessary but they insisted. They redid my old fashion and this time it tasted. They said they wanted to get my name and my number so I could come back. They kept saying they would make things right. They kept bring us napkins and plates and silverware. Now by this point it was a little over kill especially because I took care of us. In the end. I was not taken care of at all. They took my drink and my moms salad off the bill. That to me is not taking care of my experience. No I’m not a celebrity but my family and I deserve better service then that. Being so expensive everyone that walks through that door should be treated like kings and queens. I left no tip. I will never return

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  36. ViviG

    San Diego

    1 review

    2.0

    1 review

    Dined on September 5, 2022

    overall2food1service2ambience2
    La comida le faltaba un poco de sabor, pedi un postre banana split y Le falto la banana y al mesero se le cayo mi tarjeta, lo bueno un cliente vio que cayo y me la regreso...

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  37. LisaB

    San Diego

    1 review

    4.0

    1 review

    Dined on September 3, 2022

    overall4food3service5ambience5
    This place has the WOW factor! Over the top, so fun for our group, especially the kids (7, 10, 15). We went on a Saturday at 2pm so it wasn't too busy and we had great customer service. It's expensive and I thought the quality of food was mediocre, but clearly to go here for a memorable special occasion.

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  38. OpenTable Diner

    San Diego

    2 reviews

    5.0

    2 reviews

    Dined on September 3, 2022

    overall5food5service5ambience5
    My girl friend and I celebrated her birthday

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  39. NatalieH

    San Diego

    2 reviews

    2.0

    2 reviews

    Dined on September 2, 2022

    overall2food1service2ambience3
    Food and drinks were so expensive and not even high quality stuff. Everything was bland or overcooked and we had a options. We got pasta, burgers, steak, chicken and it was all just okay. Service was average and when we all got our food there was a mix up in the kitchen and had to wait an additional 10 mins for the BIRTHDAY GIRLS food to come out. Drinks were pretty strong but not $50 worth. Never again.

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  40. OpenTable Diner

    San Diego

    3 reviews

    5.0

    3 reviews

    Dined on August 31, 2022

    overall5food5service5ambience5
    Third experience at sugar factory and the staff is always attentive definitely some place I’d attend again for a special occasion

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Safety precautions

  • Cleaning & sanitizing

    • Surfaces sanitized between seatings
    • Digital, disposable or sanitized menu provided
    • Common areas deep-cleaned daily
    • Sanitizer or wipes provided for customers
  • Physical distancing

    • Limited number of seated diners
    • Distancing maintained in common areas
    • Extra space between tables
  • Protective equipment

    • Waitstaff wear masks
    • Diners must wear masks unless eating or drinking
  • Screening

    • Sick staff prohibited in the workplace
    • Staff temperature check required

FAQs

Sugar Factory American Brasserie - Theatre Box does offer delivery in partnership with Uber Eats. Sugar Factory American Brasserie - Theatre Box also offers takeout which you can order by calling the restaurant at (619) 344-0678.

Sugar Factory American Brasserie - Theatre Box is rated 3.3 stars by 2469 OpenTable diners.

Permanently Closed

This restaurant is permanently closed.

Order delivery or takeout

Google Map for Sugar Factory American Brasserie - Theatre Box

701 Fifth Ave., San Diego, CA 92101

Additional information

  • Neighborhood
    Downtown
  • Hours of operation
    Mon, Tue 4:00 pm–10:00 pm Sat 11:00 am–12:00 am Sun 10:00 am–10:00 pm Brunch Thu 12:00 pm–10:30 pm Dinner Fri 12:00 pm–11:00 pm
  • Cuisines
    American, Dessert, Bar / Lounge / Bottle Service
  • Dining style
    Casual Dining
  • Dress code
    Business Casual
  • Parking details
    Street Parking
  • Payment options
    AMEX, Discover, Mastercard, Visa
  • Additional
    Bar/Lounge, Beer, Cocktails, Delivery, Full Bar, Gluten-free Options, Late Night, Non-Smoking, Patio/Outdoor Dining, Takeout, Weekend Brunch, Wheelchair Access, Wine
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